Senior Marketing Manager, Commercial Banking Marketing Strategy | UAE

Job Position: Senior Marketing Manager, Commercial Banking Marketing Strategy
Job Description: HSBC – Dubai – Senior Marketing Manager, Commercial Banking Marketing Strategy Emaar Square About HSBC HSBC is one of the world’s leading banks, with a network covering 67 countries and territories. Our global reach means we offer many ways for you to develop your career. We offer an inclusive, values-led culture, tailored learning and development programmes and competitive benefits. We have roles in retail, commercial, investment and private banking and a range of operational and functional teams. Role Overview: This role is part of the Global Marketing function which is focused on supporting the strategic and revenue growth priorities of the businesses each team supports. The function focuses on understanding present and future customer needs and the identification, development and execution of marketing strategies, campaigns and activities that support and strengthen the HSBC brand, support the drive for revenue and increase customer value and satisfaction in order to meet agreed… targets and objectives at both a global and market level. Duties & Responsibilities: Acting as the relationship manager between the business and marketing as well as Global Marketing Strategy for responsibilities assigned Clearly articulating through the business brief and other means, business requirements and what this means for marketing Working with the Customer Strategy and Insight team to provide insight and expertise that contributes to the strategic conversation around how the areas assigned fit together to build client-centric solutions across the business Identifying and leading new actionable insight that can be used to improve marketing activity and the customer experience and for communicating and driving any actions and recommendations from this research through the business. The role will be leading the customer agenda as a part of the regional CE forum, including the ongoing delivery of the Conduct agenda. Communicating and driving any actions and recommendations…see more details

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