Job Position: Senior Manager, Performance Marketing – Brand
Job Description: Dubai – Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. We believe a great career is a journey of discovery and exploration. So, we ask, where will your journey take you? Qualifications JOB SUMMARY The Senior Manager, Performance Marketing – Brand will lead effective and cost-efficient brand media campaigns that serve regional goals. Working in close coordination with the Director, Performance Marketing as well as Brand leads, this individual will find proven ways to deploy and improve broad inspiration efforts, while keeping customer needs (including audience led planning), key KPIs and business outcomes in mind. The individual in this role will have a holistic view of the end-to-end customer experience coupled with the deep technical knowledge related to digital & traditional media, leading end-to-end planning, execution and reporting for campaigns for our brands. This role… will be a champion for applying performance mindsets and constant optimization to all media for regional brand marketing efforts while also ensuring a holistic oversight of all planned brand campaigns during the year and how they relate to overall regional planning and audience targeting. CANDIDATE PROFILE Education and Experience 4-year degree from an accredited university in Marketing. 6+ years of relevant professional experience in a digital performance marketing role, demonstrating progressive career growth and pattern of exceptional performance. Digital agency experience preferred. CORE WORK ACTIVITIES Work hand in hand with the Director Performance Marketing, brand leads and media agencies to own, plan and deploy brand media campaigns. Champion performance mindset and media optimization in the region. Lead change efforts to enable greater accountability and performance. Partner with DLP, Communications, Brand, Area and F&B Marketing leads to ensure strategies are fully…see more details
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