Job Position: Manager – Digital Marketing
Job Description: RAKBANK – Dubai – Accountabilities- Design and implement social media strategy aligning with business goals of RAKBANK Responsible for day-to-day management and distribution of content across all social platforms (Facebook, Twitter, Instagram, LinkedIn etc.) Working closely with social/digital agencies in order to design and orchestrate content across all social platforms Handling all customer interactions via social platforms and acting as SPOC for marketing to escalate/close customer queries channels to the service excellence team Developing ‘best in class’ campaigns and creative initiatives to increase customer engagement & connection across social community Drive customer acquisition and lead generation through effective paid social campaigns Capturing and analysing social data, insights and best practices to continuously improve the quality of social product Working closely with key stakeholders and product teams to integrate social media into broader marketing campaigns Designing in…-house content & adapting creative assets for social distribution. Covering key company events and turning them into shareable social content Skills Education: MBA Marketing/Marketing graduate Experience: 6+ years of experience in social media management and digital marketing At least 2 years of working in financial services and banking. Knowledge of SEO/SEM/Web Analytics Knowledge of HTML, Web Design and Content Management Systems Working knowledge of Graphical/digital design tools (Photoshop/Flash/Video Editing) Job Details Job Location: Dubai, United Arab Emirates Company Industry: Banking Company Type: Employer (Private Sector) Job Role: Marketing and PR Employment Type: Unspecified Monthly Salary Range: Unspecified Number of Vacancies: Unspecified Job Ref.: JB3750586 Preferred Candidate Career Level: Management × Subscribe to Job Alerts by Email Subscribe Invite Your Friends to Bayt.com Are You Hiring? Email me jobs like this There was a problem…see more details
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