Job Position: Head of Co – Brand Implementation and CRM
Job Description: Dubai – Accountable the refinement and execution of CEMEA’s Co-brand ‘Go to Market Strategy’, through the development of a Co-brand CRM strategy and annual business plan. Own and manage portfolio of existing Co-brand partnerships across the CEMEA markets Lead the implementation of new Co-brand programs to successful commercialization Initiate and deliver Co-brand contract renewals with CEMEA Co-brand programs Evaluate and optimize existing Co-brand programs Develop tools and processes for existing clients such as the tracking and delivery of commitments, metric reporting and utilization Salesforce.com Support the expansion of existing partnerships through the cross selling of non-Co-brand Visa products and services Qualifications Co-brand issuer and/or merchant experience managing a Co-brand portfolio P&L; preferably across a variety of CEMEA markets and relevant industries such as airline, lodging, and retail. Deep knowledge of payment economics, financial controls and legal impacts …
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